Friends In Translation Campaign
Award
2022 Accessible Design Gold Medalist — Innovation Center of Design Excellence, Education Nonprofit
Year
2022
This campaign breaks down language barriers in healthcare, providing non-English speakers with essential resources. Using approachable design elements like chat bubbles and quotation marks, it creates a welcoming environment for those who may feel intimidated in medical settings. The website functions as both an awareness platform and a resource hub, offering access to local interpreters and a specialized medical translator. Simple medical cards and a dynamic animated poster, depicting a blurred pill bottle label, further empower and resonate with non-native English speakers in healthcare contexts.
The Brief
User-centered design
Visual Communication
UI Design
Logo Design
Print Design
My Role
Campaign Logo Exploration
Final Logo Mark
Alternative logos I explored during this process.
Campaign Website
Merchandise page - for those who want to show allyship
Interpreter listing page
Medical-focused translation services
Medical Translation Cards
Medical Translation Card - Mandarin Version
Medical Translation Card - Spanish Version